Awesome interview Lewis - there's a lot in here that people can benefit from <

Crushing it!

Is this a joke? Were you paid to write this? With 20 minutes of *objective* research you'd learn this guy is 98% lies. And it's not that "some" people dislike him; he's utterly despised by most people who know him personally. Here's some food for thought:

- If by "branding" you mean the complete fabrication of facts, history, jobs, notoriety, etc., then, yeah, he's sure got a brand going. Consider that many more careers are destroyed by the perpetuation of lies than created. He's only a branding lesson unless/until (god help us) he becomes more famous. Then it's all over because his lies are so easy to expose. So so great a long term branding lesson, right?
- In a year of "branding" he's attracted NOTHING (that's ZERO) other than ridicule and disgust from any reputable news or social media that was brave enough to tread near the cesspool. He has not been cast in anything as an actor in a speaking role. Nada. But his goal was to be "branded" an award-winning actor. Maybe if he gets there he can be some sort of lesson for your readers. Until then, he's nothing more than any other shit-talking douchbag that trolls casting notices.
- And whatever "brand" (cough) you think he's got isn't something that was carefully crafted a'la Lady Gaga. It's purely an lab accident that erupted after he began posting REALLY offensive stuff on his blog. So, to suggest this creep has any sort of method going on is, frankly, comical and utterly nuts in light of the (easily accessible) facts.
- And consider this: if, for instance, he bashed African Americans the same way he does women, I suspect you'd be doing a post on how to "brand" yourself right out of not only a meaningful career, but get yourself blackballed from most social and career networks entirely.



I could go on, but I think you maybe can see where I'm going. Fundamentally I think that you got this one really really hopelessly wrong. And your credibility may be completely destroyed for many of your readers as a result.

Philagator -
When a friend first directed me to ArthurKade.com, I spent the next 20 minutes reading furiously and laughing so hard I literally cried.
I am a self-respecting woman. But, I wasn't offended...because I actually have a sense of humour.
It was obvious (well, I thought it was, I didn't conduct any research, however) from the first second that Arthur was completely full of it, he was delusional, and absolutely freaking hilarious.
See, now Arthur says he ignores haters, and I guess I should ignore his haters too, because the thing is; it really gets me how people can be so ignorant to the fact that he is *obviously* over-inflating his life and achievements, and the joke is really on those who think he's for real.
What Arthur *has* achieved is what Lewis states: he has built a name for himself (even though its a dubious one) from the ground up, and while he may have haters, he has people like me who can see him for the comedy GENIUS that he is.
My final though? Take. A. Chill. Pill. You're going to pop a vein posting comments like that :)

Your and Lewis' logic is flawed, and that's what I was pointing out. And read my post again. I never said I was personally offended by anything he says, and the crux of the issue isn't what he says about people but that he's for the most part a fraud. But on the other end of the spectrum: if you're a female and laughing hysterically at his posts, then I suspect you've got mayjah self-esteem and daddy issues and the last thing you need to be thinking about is branding. It's not a matter of a sense of humor - most of us can appreciate the sad humor of his delusions. But to go as far as to say that he's hilarious and deserving of our study is to ignore all of the really disturbing stuff that's in his posts. Really. Read through them more than for just 20 minutes.

I get the point of Lewis' post. Crystal clear. That's precisely why I pointed out that there's no "branding" going on here in the first instance. Keep in mind that Arthur does NOT and never did want negative attention. It was an unintended consequence of the complete insanity and offensiveness of his posts. Maybe now after a year of being ridiculed and being cut out by most of his friends he's sort of just accepted it, but "branding" as a rule requires at least a fair degree of conscious application of efforts intended to produce X result. Period. Otherwise it's not branding, it's luck. And luck is not an achievement. Ergo, there is no achievement to write about here.

Also - Arthur doesn't ignore his haters. He appears to often take his "hater" commentary to heart, and he's actually a very sad and lonely guy from what I see socially. And "comedy genius?" Really? He doesn't think his blog is funny at all; if you tell him that in person (which I've witnessed), he's absolutely crushed. And genius, like branding, requires some level of conscious effort. He's not intending to be funny; there's nothing to learn here. Well, maybe except what to do to get yourself almost completely ostracized from a major American city. Which he's just about achieved, so yeah, maybe there's an achievement to write about here after all.

Finally, remember that he has not built a name for himself. No one knows who he is outside of a small handful of people. That's his nightmare! He thought he should be partying with "Leo" and "Jack" by now and scoring models and bottles, not being the butt of the joke, playing himself on a barely-watched Showtime show.

So. He's nothing a delusional douche that has a computer and time on his hands. And to the argument that his "dedication" is something to emulate, sure, he's dedicated alright. To partying, lying, and brunching. Well, I'm dedicated to drinking, eating, and pooping too. Can Lewis write a blog post about me if I write about it online?

Do you get it yet? No one has *seriously* written about any so-called achievements or dedication of this dude because anyone who does their research or lives in Philly knows *there is none.* He talks about himself in the third person, makes up stories, demonstrates every symptom of borderline personality disorder and drug addiction (in the opinion of many professionals who've read his stuff), and we're supposed to clap? Give me a break.

Philgator, you'll notice that Arthur mentions during the interview that when he started his blog, he decided he'd be himself, and he didn't care what people thought.

Whether Arthur cries over his haters behind the scenes or not, it doesn't stop him rolling on, does it? I truly believe this is the take away point here.

When was the last time you wrote something in a public domain with complete disregard for the people who would read it? Oh; except for telling me I have no self-esteem and issues with my father, let's just forget that part. (I love my dad. He's great. And I'll go ahead and rate myself a NY 8.5, for the record. But I am potentially delusional, you just never know. :) )
It's an incredibly difficult thing to do, and you and I must know this, as we've posted our comments without headshots or our full names.
By showing his face and being painfully uncensored, Arthur is doing something many of us would be too scared to do. You've gotta give him props for that.

And as for his haters, have you seen the response he gets to each and every one of his posts? It's like the place where serial blog commentors go to die when they've lost all but an inch of their sanity. And there's so much of it!
He sparks something within all of us; hate, love, or just laughter. I'd love to know what impact you have on the world. Most of the time when I say something online, I'm lucky to make a blip on the 'Gen Pop' radar.
Take a sec to look at his impact, and not his content. He invokes passionate reactions in hundreds of people everyday, but, love or hate, they still continue to read his blog, comment, and fuel the Kade machine. That's the kicker right there. That's what we're forgetting. If he really was a complete failure, we wouldn't be talking about him right now.

Does he have issues? Maybe. But that probably makes him all the more interesting to observe, don't you think?

Oh, and I've read Arthur's stuff for more than 20 minutes. I've been following him for about 4 or 5 months.

"When was the last time you wrote something in a public domain with complete disregard for the people who would read it? .... By showing his face and being painfully uncensored, Arthur is doing something many of us would be too scared to do. You've gotta give him props for that."

*Why* would someone else do what he is doing? That is like rolling yourself in honey and hurling yourself at a bear. And by being painfully uncensored, he has ruined his reputation. (more like he has ruined his potential to have a good one in the future) No props for that I am afraid. He is turning himself into a pariah. He gets attention and it fuels the Kade Machine, but to what end? The 'take away' from Arthur Kade is 'are a few minutes of fame' really worth ruining the rest of your life over? It is his choice, but I don't think he knows what he is doing. I think he is mentally incompetent.

But having a bad reputation *is* his brand! There are SO many people in the world, especially in the entertainment business, who make a living from their bad reputations. Maybe Kade is just another squirrel trying to get a nut?
Arthur is being himself, perhaps an inflated version of himself, but all the same:
If we have to change ourselves, present cleaner, more pleasant versions of ourselves just to win your (Gen Popper) approval, is it really worth it?
Today's society (especially in the online world) is so concerned with keeping everybody happy, and censoring ourselves to get followers, clients and friends; I think Kade is the kind of maverick we so desperately need more of right now.
I know we're not all perfect and pure - we're concealing our true selves all the time, and you're advocating that? Because it will 'ruin our lives' or our 'good reputations'? Who are you to say you can't you build a brand on complete and utter, say-whatever-the-hell-comes-into-my-head honesty?

Rosie,

Ill second what you said... once again I'm not talking about what he says, or if they are lies or the truth, or if Arthur is egotistical or not... I'm simply saying that everyone is giving him a lot of attention (good and bad) and because of that he is getting what he wants... because others are feeding the Kade machine.

Howard Stern has made a GREAT living for himself... and some of his personality/ antics are very similar to Kade. Not saying I agree or disagree with Stern... but he has built up a huge brand by doing some of the same things Kade is doing.

I'm glad you feel so passionate about this post @Philagator. One thing to mention is Arthur gets out of people exactly what he wants... and that is attention.

You are taking notice by spending time reading his posts, watching his videos, and commenting about what he does. You are remarking on him, and taking notice.

Thats what he wants the world to do... take notice of anything he does.

This is no different than any major company, or brand out there. They work on creating products/services that people remark on, and the more people that take notice and write about them, the more attention that brand gets.

Am I saying that lying, or extending the truth, or swearing is the way to go? For me it isn't, but for Arthur it is... and he is getting people like you and many others to comment on it. It doesn't matter if they are good or bad comments, he just wants a reaction.

You mention about me writing a blog post about you because you say you do that you are "dedicated to drinking, eating, and pooping too".... however, you are not creating content on a consistent basis about your life that makes others want to remark on it. That is the different between the two of you.

If you read the post again, I'm not here to judge what Arthur is doing as being good or bad, instead, I'm just pointing out that he is getting what he wants because he knows exactly what he wants, is consistent each day at achieving it, and he doesn't let other stop him. I hope you can see the point I'm making there, and thanks for your comment

On The Audacity of Arthur Kade

I think a lot of us are missing the point here.

What I will say, Lewis, is that despite the hilarity gained from his delusions of grandeur, and our obsession with laughing at him rather than with him - is that IF he were talking about a RACE instead of a GENDER you would not be posting about his amazing branding skills. You wouldn't be basking in his brilliance of attention getting if he slammed African Americans…or would you? It’s something to seriously ask yourself. Why is it so much worse to bash a race over a gender?

As a woman, am I offended by his website? Very mildly. It’s mostly harmless. At its most basic level, www.arthurkade.com is fun to read because he's an audacious shit talker. He’s not a talented actor, he’s not as good looking as he brags to be, and he is certainly not a good writer…I’m sorry, “soon-to-be award winning author” lol. Mostly its fun to read because those three truths about Kade, never seem to let his readers down: he constantly delivers horrible acting, bad photos, and run on sentences. We love it because his hype about himself just doesn’t quite match the product. Arthur Kade - the Kadeicorn as he likes to call himself (lol) - isn't really like a unicorn at all….hence one of the reasons we like to read his website. There have been many before him. He is not an anomaly.

But, there are two sides to seeing Arthur's website. The first is...its funny. How does this super douchy guy really think he's so awesome?! Right?! Its how we felt about Spencer and Heidi (at first). There is something mesmerizing about audacity. It’s why we love reality TV. It’s why daytime television shows like Maury exist. We like watching stupid people. We like to see them fight. We wanna laugh at them. We know that we shouldn’t condone the programming, but we do it anyway…because it isn’t personal to our own lives…it isn’t real. It’s almost like a car accident on the freeway that we slow down for and take in...seeing people laying on the ground, bloodied from broken glass. You shouldn’t stare but you do. Or when news stations play footage of 9/11 and we stop everything, fixated on what had once seemed impossible.

The danger in Arthur’s website is the social behavioral example to other men for Sexual Objectification. As women, we laugh off the website…because he isn’t talking about one of us personally. This is how we as women are. It’s all funny until its personal. Its hilarious until some guy you brought home from the bar that night has to leave right after sex because he wasn’t impressed by your sexual prowess. Or because he has a girlfriend. Or because, bottom line, he only sees you as an object for his personal pleasure. You aren’t a person… you’re a place for him to stick his dick. Doesn’t sound that funny anymore, does it? Just kinda sounds sad and gross.

Fact is – a lot of women objectify themselves. I sure do from time to time, we all do. We live in a patriarchal society and we have learned to "be cool" with objectification. Because if we aren't, men will call us names, like feminist or bitch. So we play into their own stereotype. But then again – in this whole race vs. gender discussion, I would dare say that African Americans have done the same with their own stereotypes in the last few decades, and that has lead to a lot of serious controversy. And I promise you that if Arthur Kade rated black people on a scale based on their own stereotypes, you wouldn’t think he was a branding genius. But since he rates women, you’re ok with it. Here’s the thing Lewis, the joke is on Arthur, and that’s WHY we pay attention. It’s not because he believes in himself and ignores the haters. It’s not because he creates a brand by just taking a normal word and putting his name in front of it. You know what he is, Lewis?? He is R. Kelly Trapped in the Closet 1-12. R. Kelly didn’t know the joke was on him. When he finally caught on, he made chapters 13-24 and it sucked.

As a long time follower of The Journey, his posts aren’t even close to as entertaining as they used to be. He’s sorta losing his touch. He’s a flash in the pan douchebag along with his MANY predecessors. I think Arthur is becoming all too aware of why we’re laughing, and honestly, he’s not smart enough to keep up the joke. He’s not sasha baron cohen. He’s Philly’s answer to The Jersey Shore. Don’t be dumb, Lewis – you fell into his trap. He needs people like you to give him credit for doing nothing more than being a narcassist. See: Spencer Pratt.

But...since you don't know what I look like, I could just be:

6 and under-Don’t bother
Not worth listing or discussing. Not even friend or date worthy.

Yes, the takeaway of not letting people stop you is a good one. Its something we all could learn. However, Art is a bit of an over the top example of that. Its like pointing to schizophrenic and saying : "See now this guy has an imagination! Let's emulate him", or to a sociopath and saying "See now here is a guy that doesn't care! Cool!"

Of course we all need some toughness in us. However, Arthur is way beyond that. He clearly suffers from Narcissistic Personality Disorder, a trait of which is the incapability to be self-aware and have empathy. That's where the unintentional comedy comes from. He has zero self-awareness. Look up NPD, I think you'll find most symptoms fit him.

How many companies and brands "work on creating products/services that people remark on" almost purely in the negative? It might get your 'Brand' noticed but it also sinks you.

I don't think Arthur is getting what he wants by a long shot. Yes, he needs attention, but he WANTS it to be adoration. He is so desperate now that he is truly coming across as a nut. "Look at me, please, be jealous! Want my life, tell me you wish you were me!"

His stated goal is getting an Oscar. (guffaw, snort, eye-roll) You say he "takes massive action each day to achieve his goal". Have you read his blog? His massive action towards being an excellent actor includes almost nothing to do with acting. (I think he watches a lot of DVD's and considers that working on his craft)

I would feel sorry for Arthur if he wasn't such a shallow, misogynistic, judgmental, ridiculous braggart. But he is, so I don't. Do I pay attention to him? Yes, I have a fascination with people who have serious mental problems.

He wishes he got as many chicks as me. LOL!

Great Interview

This is the best interview you've done yet Lewis! It helps that this guy is crazy hot but this attitude and drive is awesome and super motivating. Put up more interviews with people like him.

crazy hot? are you as deluded as kade?